{"id":297,"date":"2020-06-30T10:59:27","date_gmt":"2020-06-30T10:59:27","guid":{"rendered":"https:\/\/www.amorlingua.com\/?post_type=product&#038;p=297"},"modified":"2026-01-17T15:52:37","modified_gmt":"2026-01-17T15:52:37","slug":"digitalni-marketing","status":"publish","type":"product","link":"https:\/\/amorlingua.com\/en\/\u0161kola\/digitalni-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"<p><strong>Grupni program termin: 18.2.2026.\/ 22.4.2026.<\/strong><\/p>\n<p>Upisi u tijeku!<\/p>\n<p><strong>Formalno obrazovanje &#8211; Verificiralo Ministarstvo znanosti i obrazovanja- U\u010dili\u0161te Amor Lingua!<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-11617\" src=\"https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-300x184.jpg\" alt=\"\" width=\"300\" height=\"184\" srcset=\"https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-300x184.jpg 300w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-1024x627.jpg 1024w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-768x470.jpg 768w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-1536x940.jpg 1536w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-2048x1253.jpg 2048w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-18x12.jpg 18w, https:\/\/amorlingua.com\/wp-content\/uploads\/2020\/06\/shutterstock_2572255123-600x367.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<ul>\n<li><u>WHAT IS <strong>DIGITALNI MARKETING<\/strong>?<\/u><\/li>\n<\/ul>\n<p><strong>Digital Marketing<\/strong> is the latest fast growing form of marketing, that combines <strong>digital <\/strong>and <strong>online channels<\/strong> in order to successfully bring products to their target groups.<\/p>\n<p><a href=\"https:\/\/dmi-next.imgix.net\/x\/2b84f61780\/dmi_university_partnerships_row-2025.pdf\" target=\"_blank\" rel=\"noopener\">https:\/\/dmi-next.imgix.net\/x\/2b84f61780\/dmi_university_partnerships_row-2025.pdf<\/a><\/p>\n<ul>\n<li><u>WANT TO KNOW HOW TO BECOME <strong>AN EXPERT IN DIGITAL MARKETING<\/strong>?<\/u><\/li>\n<\/ul>\n<p><strong>Digital Marketing<\/strong> involves an extensive field of economics. Just like in any other job, one does not become an expert overnight. It is necessary to<strong> acquire certain knowledge<\/strong> and apply it in practice. It is said that <strong>after 10 000 hours<\/strong> of work in a certain area, <strong>you can become an expert.<\/strong> So waste no time!<\/p>\n<p>As well<strong>, internet marketing<\/strong> is constantly being updated and changed along with the market. That is why it is important <strong>to follow the trends<\/strong> to keep up to date with all the novelties. <strong>It is the key for success<\/strong> in this job!<\/p>\n<p>Become a <strong>Digital Marketing expert<\/strong> and <strong>and a Community Manager,<\/strong> who analytically plans and monitors trends with ongoing education. In today's modern world, the job of online advertising is a sought-after job. With this education, you can gain knowledge and experience that you will apply working on real projects and learn everything you need to prepare, lead and promote companies online. You will understand all the current trends in the market, which will be essential for this profession and business.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><a href=\"https:\/\/amorlingua.com\/en\/\"><u>HOW CAN <strong>AMOR LINGUA COLLEGE<\/strong> HELP YOU? <\/u><\/a><\/li>\n<\/ul>\n<p>Wondering<strong> how to learn digital marketing? <\/strong><\/p>\n<p>Since we <strong>follow the trends,<\/strong> we have organised for you <strong>a course in digital marketing!<\/strong><\/p>\n<p>Our <strong>professors <\/strong>together with <strong>experts in digital marketing, <\/strong>who have many years of experience<strong>,<\/strong> are going to help you master <strong>the basics of digital marketing<\/strong>, <strong>SEO<\/strong>, <strong>digital advertising <\/strong>in search bars <strong>(Google Ads),<\/strong> following analytics <strong>(Google Analytics),<\/strong>conducting and advertising on social media networks (<strong>Facebook, Instagram<\/strong>...), along with many other useful tools that are going to help you become <strong>a specialist of internet marketing.<\/strong><\/p>\n<p>The education is being held <strong>in the group<\/strong> with <strong>5 beginners,<\/strong> in order to have the maximum <strong>quality of classes<\/strong>! <strong>The approach to each student is<\/strong> almost fully <strong>personalized,<\/strong>but if you prefer having <strong>individual classes<\/strong> 1:1, we also have that option for you!<\/p>\n<p>To make the classes accessible for everyone during the COVID-19 pandemic, we have organised <strong>a course in digital marketing! <\/strong>No more <strong>excuses<\/strong> for not getting extra education!<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><u>FOR WHOM IS <strong>IS DIGITAL MARKETING EDUCATION<\/strong> INTENDED?<\/u><\/li>\n<\/ul>\n<p>The education is intended for <strong>beginners and intermedieate users <\/strong>who want to engage in <strong>digital marketing<\/strong>.<\/p>\n<p>Whether you are a <strong>student<\/strong>, <strong>big or small entrepreneur <\/strong>who wants to use <strong>digital marketing in his\/hers business<\/strong>, <strong>an employee in sales or marketing<\/strong> who wants to expand their knowledge <strong>of digital marketing<\/strong> and with that <strong>contribute to the success of his\/hers company,<\/strong> whether you have a desire to work in some of the <strong>digital market agencies, <\/strong>our doors are always open and our professors are waiting to transfer their knowledge to you.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><u>WHAT <strong>KNOWLEDGE<\/strong> WILL YOU ACQUIRE WITH THE ONLINE MARKETING EDUCATION?<\/u><\/li>\n<\/ul>\n<ul>\n<li>You will master the <strong>the basics of digital marketing<\/strong><\/li>\n<li>You will learn <strong>to create a simple website in <\/strong>WordPress<\/li>\n<li><strong>Optimize the site<\/strong> a website, in order for it to be better displayed <strong>on Google Search engine<\/strong> (<strong>SEO<\/strong>)<\/li>\n<li>You will learn <strong>how to make campaigns<\/strong> and <strong>ads<\/strong> in <strong>Google Ads-u<\/strong><\/li>\n<li>You will learn to follow the web page analytics <strong>(Google Analytics),<\/strong><\/li>\n<li>You will face with <strong>social media networks<\/strong> that are currently being used(<strong>Facebook<\/strong>, <strong>Instagram, LinkedIn, YouTube, Tik Tok<\/strong>&#8230;)<\/li>\n<li>You will learn how to make advertisements on <strong>Facebooku-u i Instagramu<\/strong><\/li>\n<li>You will send quality <strong>newsletters<\/strong> with one of the most famous platforms for sending newsletters(<strong>MailChimp ili Mailer Lite<\/strong>)<\/li>\n<li>The last part of the course is devoted to <strong>work safety and security<\/strong><\/li>\n<\/ul>\n<p>By the end of the course, <strong>for all the successfully passed exams<\/strong> and the practical tasks during classes, we have provided you a <strong><u>certificate<\/u><\/strong> which you will be able to pun in your <strong><u>employment booklet<\/u><\/strong>!<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><u>WHAT IS THE <strong>WHAT IS THE TIME AND LOCATION FOR DIGITAL MARKETING?<\/strong> EDUKACIJE DIGITALNOG MARKETINGA?<\/u><\/li>\n<\/ul>\n<p><strong>Termin<\/strong>: subotom 14:30h \u2013 18:00h<\/p>\n<p><strong>LOCATION<\/strong>: Sesvete or Jarun (or <strong>from the comfort of your own home<\/strong> on ZOOM, <strong><u>online course<\/u> <\/strong>classes)<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><u>AMOR LINGUA COLLEGE <strong>SUGGESTS<\/strong><\/u><\/li>\n<\/ul>\n<p>If after <a href=\"https:\/\/amorlingua.com\/en\/%C5%A1kola\/digitalni-marketing\/\"><strong>the digital marketing course <\/strong><\/a>you realize that you were made for it, Amor Lingua suggests <a href=\"https:\/\/amorlingua.com\/en\/%C5%A1kola\/web-dizajn\/\"><strong><u>a Web Design course<\/u><\/strong><\/a> , <a href=\"https:\/\/amorlingua.com\/en\/%C5%A1kola\/digitalni-marketing\/\"><strong>which will complement each other in the future.<\/strong><\/a>By clicking the link, check out more information about <a href=\"https:\/\/amorlingua.com\/en\/%C5%A1kola\/web-dizajn\/\"><strong><u>Web Design education<\/u><\/strong><\/a> prepared for our beginners.<\/p>\n<p><span style=\"color: #000000;\">Digital Marketing career will open work opportunities in many companies that are searching for a digital marketing specialist!<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Get your digital marketing certificate today!<\/strong><\/span><\/p>\n<table width=\"624\">\n<tbody>\n<tr>\n<td rowspan=\"2\" width=\"38\"><span style=\"color: #000000;\"><strong>Module number<\/strong><\/span><\/td>\n<td rowspan=\"2\" width=\"425\"><span style=\"color: #000000;\"><strong>Name of module<\/strong><\/span><\/td>\n<td colspan=\"2\" width=\"95\"><span style=\"color: #000000;\"><strong>Lessons<\/strong><\/span><\/td>\n<td rowspan=\"2\" width=\"66\"><span style=\"color: #000000;\"><strong>Total<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"47\"><span style=\"color: #000000;\"><strong>T<\/strong><\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\"><strong>V<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>1.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Marketing communication in the digital world<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">4<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">1<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>5<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>2.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Digital branding and new models of consumer behaviour<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">2<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">1<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>3<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>3.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Webshop<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">1<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">1<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>2<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>4.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Customer Relationship Management (CRM)<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">2<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">1<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>3<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>5.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Google Advertising Policies (AdWords)<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">13<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">17<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>40<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>6.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Website Analytics (Google Analytics)<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">20<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">31<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>51<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>7.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Social networks and their role in branding<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">9<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">13<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>32<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"38\"><span style=\"color: #000000;\"><strong>8.<\/strong><\/span><\/td>\n<td width=\"425\"><span style=\"color: #000000;\">Occupational safety and security<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">2<\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\">2<\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>4<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"463\"><span style=\"color: #000000;\"><strong>TOTAL<\/strong><\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\"><strong>53<\/strong><\/span><\/td>\n<td width=\"47\"><span style=\"color: #000000;\"><strong>67<\/strong><\/span><\/td>\n<td width=\"66\"><span style=\"color: #000000;\"><strong>140<\/strong><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><strong>AFTER THE COURSE YOU WILL BE ABLE TO:<\/strong><\/span><\/p>\n<ol>\n<li><span style=\"color: #000000;\">Recognize marketing communication in the digitized world<\/span><\/li>\n<\/ol>\n<ol start=\"2\">\n<li><span style=\"color: #000000;\">Recognize new models of consumer behaviour<\/span><\/li>\n<li><span style=\"color: #000000;\">Recognize Webshop as a new concept of shopping<\/span><\/li>\n<li><span style=\"color: #000000;\">Participate in the implementation of the Web campaign<\/span><\/li>\n<li><span style=\"color: #000000;\">Apply knowledge Google advertising policies<\/span><\/li>\n<li><span style=\"color: #000000;\">Apply knowledge about the Google Analytics program<\/span><\/li>\n<li><span style=\"color: #000000;\">Apply knowledge of SEM and SEO<\/span><\/li>\n<li><span style=\"color: #000000;\">Recognize social networks and their role in marketing and branding<\/span><\/li>\n<li><span style=\"color: #000000;\">Recognize the features and impact of mobile marketing<\/span><\/li>\n<\/ol>\n<h3><\/h3>\n<h3><span style=\"color: #000000;\">DOCUMENTS REQUIRED FOR ENROLLMENT<\/span><\/h3>\n<ul>\n<li><span style=\"color: #000000;\">Birth certificate or a certificate of nationality<\/span><\/li>\n<li><span style=\"color: #000000;\">Identity card<\/span><\/li>\n<li><span style=\"color: #000000;\">High school report<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #000000;\"><strong>Course price<\/strong><\/span><\/h3>\n<table width=\"680\">\n<tbody>\n<tr>\n<td width=\"208\"><span style=\"color: #000000;\"><strong>Course<\/strong><\/span><\/td>\n<td width=\"251\"><span style=\"color: #000000;\"><strong>Program description<\/strong><\/span><\/td>\n<td width=\"103\"><span style=\"color: #000000;\"><strong>Lessons<\/strong><\/span><\/td>\n<td width=\"118\"><span style=\"color: #000000;\"><strong>Cijena u eurima<br \/>\n<\/strong><\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"208\"><span style=\"color: #000000;\"><strong>Group course <\/strong><\/span><\/td>\n<td width=\"251\"><span style=\"color: #000000;\">Digital Marketing<\/span><\/td>\n<td width=\"103\"><span style=\"color: #000000;\">140<\/span><\/td>\n<td width=\"118\">760,00<\/td>\n<\/tr>\n<tr>\n<td width=\"208\"><span style=\"color: #000000;\"><strong>Online course 1 on 2<\/strong><\/span><\/td>\n<td width=\"251\"><span style=\"color: #000000;\">Digital Marketing<\/span><\/td>\n<td width=\"103\"><span style=\"color: #000000;\">140<\/span><\/td>\n<td width=\"118\"><span style=\"color: #000000;\">990,00<\/span><\/td>\n<\/tr>\n<tr>\n<td width=\"208\"><span style=\"color: #000000;\"><strong>Online course 1 on 1<\/strong><\/span><\/td>\n<td width=\"251\"><span style=\"color: #000000;\">Digital Marketing<\/span><\/td>\n<td width=\"103\"><span style=\"color: #000000;\">140<\/span><\/td>\n<td width=\"118\"><span style=\"color: #000000;\">1800,00<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000;\"><strong>Literature:<\/strong><\/span><\/p>\n<p><span style=\"color: #000000;\">Textbooks, study materials, ppt and instructions for using other sources<\/span><\/p>\n<p><span style=\"color: #000000;\">Daniel Rowles: Digital Branding (2014.)<\/span><\/p>\n<p><span style=\"color: #000000;\">Jason Luong: Grow Your Business Like Crazy (2019.)<\/span><\/p>\n<p><span style=\"color: #000000;\">Krista Neher: Digital Marketing That Actually Works (2019.)<\/span><\/p>\n<p>Philip Kotler: Marketing 4.0 (2016.)<\/p>","protected":false},"excerpt":{"rendered":"<p>Grupni program termin: 18.2.2026.\/ 22.4.2026. Upisi u tijeku! Formalno obrazovanje &#8211; Verificiralo Ministarstvo znanosti i obrazovanja- U\u010dili\u0161te Amor Lingua! \u0160TO JE DIGITALNI MARKETING? 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